Sydney Sweeney Might Be On The Hook For A Lot Of Baths
Neilson Barnard. Getty Images.Dexerto – In truly inevitable news, the sold-out Sydney Sweeney bathwater soap is now being flogged on eBay for extortionate prices, with some listings showing a 20,000% markup.
Having risen to fame as Cassie in Euphoria, Sweeney is one of the most sought-after actresses in Hollywood. And now, she’s leaning into that fame (and fans’ thirst) with a tongue-in-cheek collaboration with natural soap brand Dr Squatch.
The result? Sydney’s Bathwater Bliss – a “limited-edition soap made with my actual bathwater,” according to the Anyone But You star. If it sounds familiar, that’s because it is: influencer Belle Delphine went viral in 2019 when she sold vials of her own bathwater to fans online.
I don't know exactly what Dr. Squatch/Sydney Sweeney's long term plan for their Sydney Sweeney bathwater soap is, but I'm afraid they've bit off a little more than they can chew. In case you don't have your 'Sydney Sweeney bathwater' alerts on, last Friday, Dr. Squatch dropped their latest limited-time only, 'Sydney's Bathwater Bliss'. A bar of soap (for men) that was made with bathwater bathed in by Sydney Sweeney herself.
I'm not sure what Dr. Squatch thought was going to happen when they dropped 5,000 bars of famous hot girl bathwater soap at $8 per bar, but they went on sale Friday, June 6th at 9:00am, and were completely sold out by Friday, June 6th at 9:00am. Even the fully at attention men who were waiting hornily on their computers to make their purchase the second the soap dropped, by the time they clicked 'Buy Now', there was no product left. Dr. Squatch's entire inventory was bought out by "soap scalpers" who set up bots to purchase as many bars as possible the instant they became available. So many bots it crashed their website. As quickly as the soap sold out on DrSquatch.com it was being resold on eBay for hundreds of dollars.
But where Delphine’s stunt was a viral moment in internet culture, Sweeney’s version has gone fully mainstream. When her soap dropped on June 6, 2025, it didn’t just sell out in seconds – it also crashed the Dr Squatch website.
On Dr Squatch’s Instagram post, one said, “Website crashed instantly and said sold out, what the hell is this? Ask her to take a bath again, I need a soap.”Another claimed, “Congrats you just sold all of them to bots and not a single customer. Will not be buying your products anymore,” while a third added, “Bots man. Site crashed instantly at 9. Went to eBay and they’re going for up to $800.”'
I guess I shouldn't say, "I'm nOt sUre wHaT Dr. SqAatCh tHoUghT wAs goiNg tO haPpEn". Of course they knew what was going to happen. They weren't ready for the bots. But of course they knew they would sell out instantly and some dumbass at Barstool Sports would blog a free ad for them. Even the Barstool Sports' readers who couldn't care less about the soap will click the link because they know there will probably be a few choice Sydney Sweeney Instagram posts mixed in the blog.
Thanks for keeping our lights on Sydney. Anyways, the irony of critiquing Dr. Squatch's marketing tactics while giving them free publicity isn't lost on me. But I still don't think they played cards exactly right. Either Dr. Squatch, or Sydney Sweeney is going to wind up regretting this bathwater soap venture. Because one of two things is going to happen.
If those 5,000 bars of Sydney Sweeney Bathwater Bliss were really a limited-time thing, then Dr. Squatch just missed out on I'd say about $5 million-ish in sales. If Dr. Squatch had priced their soap at $1,000 a soap, I bet they still sell out on the first day. Or at least within the first week. Because people are dumb. And when people are horny, they get even dumber. When Dr. Squatch priced his Sydney Sweeney bathwater soap at $8, he immediately cheapened it. Such a low price point makes people realize how gimmicky the whole thing clearly is. There's no leftover Sydney Sweeney residue on those bars of soap. Shoving a bar of Sydney Sweeney Bathwater Bliss up your ass doesn't mean in a roundabout way that you lost your virginity to Sydney Sweeney. But if Dr. Squatch put those bad boys on sale for $1,000… horny people with money credit cards are going to treat that bar of soap like Sydney Sweeney queefed it out herself. People who would have never considered buying the soap at $8 would have seen it cost $1,000 and thought, "Well there must be something special about this. This thing must be crawling with Sydney Sweeney DNA."
Unless it's something crazy like a Brick Watch, if a product is originally priced as if it's special, people will tend to believe it's special. That's how simple people are. And when you add a dash of horny on top of that, there's no telling what crazy impulse purchase a man is capable of making.
But considering Dr. Squatch priced this "limited-time only" product at $8, that leads me to believe they're trying to build some hype before inevitably releasing Sydney Sweeney's Bathwater Bliss as a full-time product. If that's the direction they're headed with this, I'm afraid Sydney Sweeney is going to be on the hook for a lot of baths. That's what I meant by "bit off more than they can chew". For the low, low price of $8 a bar, Sydney Sweeney's Bathwater Bliss is liable to become Dr. Squatch's #1 best seller. If a single Sydney Sweeney bath yields 5,000 bars, then the poor souls at Dr. Squatch will have no choice but to bring Sydney Sweeney back in and have her sit naked in a bathtub as they fill, and empty, and re-fill, and re-empty the tub with bathwater over and over and over again. It's going to take weeks, maybe months of bathing for Sydney Sweeney to meet the demands of her bathwater thirsty customers.
Sydney Sweeney: "Excuse me Mr. Soap Scientist. I've been taking hours long baths in your garage every week for the past year. Is there possibly a more efficient way to go about this? Could we maybe use a bigger tub? Do I really need give myself a full 30-minute scrub every time we change the water? Do you have to be filming with your cell phone the entire time?
Soap Scientist: "Sorry Sydney, my hands are tied. You have to understand, if the world found out Sydney Sweeney's Bathwater Bliss was made with water you didn't thoroughly scrub yourself with, we would never come back from that. Dr. Squatch would be sued for billions. Your acting career would be over. I keep these videos saved on my phone as proof. They're for your protection. I would never sell them for $20,000 a pop to Chinese businessmen on the dark web."
Be careful Sydney Sweeney. I hope your agent combed that Dr. Squatch contract you signed with a fine tooth comb. If he didn't, I'm afraid you might be bathing in Dr. Squatch's basement every weekend for the remainder of it.
