Delta Is Changing The Flying Game By Offering Shake Shack On Their Flights
Delta- In a sky-high collaboration that's sure to make your taste buds take off, Delta is teaming up with Shake Shack to serve delicious burgers at 30,000 feet. Delta’s first-of-its-kind partnership with Shake Shack will begin on flights out of Boston on Dec. 1, with plans for expansion to other U.S. markets throughout 2025. Customers sitting in First Class on routes over 900 miles will be able to pre-select a Shake Shack Cheeseburger as their meal option.
You can customize your burger to create the signature ShackBurger, with toppings like tomato, lettuce and Shake Shack’s famous ShackSauce, all served on the side. The meal also features chips, a Caesar salad, and a dark chocolate brownie reminiscent of Shack Attack flavors from some of the brand’s dessert offerings.
Most of the time airlines are mentioned around these parts, Big Cat is skullfucking them for screwing up someone's travel, Francis is breaking down the Pros and Cons of lounges, or we get an old fashioned brouhaha taking place a mile above the ground. However, it's nice to dive back into the old faithful comedy topic of airline food, which some people don't realize was included with the price of your flight along with such luxurious amenities as carry-on bags and the ability to choose your seat.
What I'm hoping is that the airline business is full of copycats like the NFL is and this spurs the first ever burger war in the friendly skies, partially because "Burger Wars: JetBlue Answers Delta's Shake Shack Stunner By Getting Into Bed With Five Guys" would be a hilarious headline to read and partially because I am an extremely large human that would love to have burgers on a flight but don't want to be tied down to one airline.
THAT BEING SAID, the good people at Delta need to figure out three things before they launch this partnership:
1. How to get fries into the meal because no true burger fan can eat a beef patty between two buns without some fries on the side. I don't care if you need to keep a hot vat of oil on a plane that can be subject to earthquake level turbulence at any given moment. Those Shack Shack crinkle cuts are an elite fry and need to be an option anywhere the ShackBurgers are being eaten, even if chips are a solid alternative.
2. How to make these burgers available to us Poors in coach. Shake Shack is a good enough brand for most snobs not to turn their nose up at the thought of eating a burger on a plane. But robbing the hard working folks in the back of the plane of Shake Shack is the epitome of a bad karma move since burgers were a poor food long before they were a rich food, and karma is something I feel like no airline wants to fuck with.
3. How to make these burgers taste like actual Shake Shack burgers instead of airline Shake Shack burgers, since airline food is usually 60% as good as the real thing. I'm talking the meat needs to taste fresh, the ShackSauce needs to be flavorful, and of course the buns need to be on point since duh bread is the secret to the burger, ughkay?
h/t Jackson